How does the math of a record deal work? The answer can vary significantly depending on the leverage of the artist and label. But I'm going to go through some math using numbers from an actual recording contract from a popular record label. The contract is from... the 21st century. It doesn’t seem that this artist was very popular when they signed. (From my research, it seems like the deal described in this post is a commonly-used structure for newer artists signing with popular labels and it is similar to the types of record deals that Donald Passman describes in his book, "All You Need to Know About the Music Business". Also, I made a post about the math behind record deal advances and recoupment. The purpose of that post was not to show all of the math of a record deal. It was to show how much an artist would potentially keep from a $100,000 advance and how much their music would have to generate to pay it back. This post does include additional label expenses.) Record...
Are major label record deals designed so that most artists won't earn any master royalties from them unless they receive an advance? Record labels have normalized taking the vast majority of the master royalties. Major label artists often get less than 20%. The discrepancy is exacerbated because labels have also normalized recouping a disproportionately high amount of the expenses from the artist's share. Here is a simplified example to illustrate the effect of this. An artist wants to record an album but needs a record label to help to market it. A record label wants to market an album but needs an artist to record it. The cost to record an album is $50,000 and the cost to market it is $50,000, so $100,000 total. Scenario 1: The record label puts up $80,000 and the artist puts up $20,000 to cover $50,000 in recording expenses and $50,000 in marketing expenses. The label and artist split the master royalties 80/20. Both parties would break even when the album generates $100,000...